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Mike Jani

Principal

Mike Jani

Broker

With over 17 years of experience in selling businesses, veteran business and franchise broker Mike Jani is the CEO and Principal of Fortune FranBiz. He started this brokerage with one goal: how to build a better bridge between a seller and a buyer. That bridge is continually evolving with new technology and tools that assist business owners at all stages of their exit planning process: starting with a complimentary valuation to answer an owner’s first question `what’s my business worth?’.

Mike holds a B.S. in Physics and an M.B.A. in Marketing, and is a Certified Business Coach. He brings more than 30 years of business and management experience to his work, including experience as a small-business owner, founder of an IT services company, business coach, and business / franchise broker. His background includes extensive experience in marketing, business investment, valuation, analysis, and negotiation.

Having evaluated over 500 diverse franchise brands—spanning food service, beauty salons, learning centers, business services and home services, Mike recognizes a universal truth in business sales: value is always dictated by financial performance. Ultimately, buyers are not investing in a specific brand name, operational model, or physical assets. They are purchasing the income that the business generates, plus the promise of growing the business and generating more income.

Based in Southern California, Mike has sold franchises in several US states with the help of a team of associates. Technology breaks the barriers and limitations of geography, allowing Fortune FranBiz to help business owners across the country.